Chip’s background in sales, marketing, site development and customer care. He has helped many companies, both B2C and B2B, increase brand awareness via traditional media, social media, web and trade shows.
• worked in all areas of creative – writer, producer, analyst, sales
• programmer and web developer. He is at home with the C-level team, IT departments, product development – and of course, sales people.
• expert in utilizing web data tools (Google Analytics, NetTracker, others) for gathering marketing effectiveness info.
• sold and marketed hardware (PCs), software (ACUMEN: SAP Business One, Mediance Research; TvScan, FamilyCookbook.com) and even intangibles (TV advertising).